Glass Apothecary
Glass Apothecary
Emerging Trends: Retrofitting
Definition
Taking something old and passé and making it “cool” again is nothing new. Fashion is always recycling the style of yesterday and putting today’s spin on it. But fashion is not the only industry actualizing the Retrofitting trend. Companies are finding new and interesting ways of giving a face-lift to products of old. Though innovation runs through our veins, new products don’t have to look slick. As we search for authenticity in our lives, we will turn to familiar, comforting, quality products.
Spin
Authenticity—New isn’t always better. Well, new is good, but as long as it doesn’t look like it. It’s called vintage-chic. Often times, products from a different era are altogether new products. What a strange paradox. But consumers crave authenticity, because authenticity means quality.
Reinvention—Taking a pastime product, like Coke, and reintroducing the glass bottle design is ingenious. In effect, Coke is reinventing its product. That glass Coke bottle represents a time when quality was the cornerstone of company promise. You might even think it tastes better. Now, as companies are hacking away at budgets, quality will suffer. Therefore, the market for quality goods will be less competitive, which equals opportunity. Companies that can deliver authentic products with authentic pricing will have the upper hand.
Examples
Bigelow Apothecary—The apothecary vocation might conjure images reminiscent of a Shakespearian drama. Perfect, says Bigelow. Shakespearian is good. It’s the pinnacle of linguistic perfection–an emblem of quality. Then it’s no surprise Bigelow introduced its Apothecary collection to the Bath and Body Shop. Bigelow Apothecary exemplifies why the Retrofitting trend is emerging. It harks back to a time when products were made to a higher standard.
To see more examples of this emerging trend, visit Sparxoo.com.
About the Author
Sparxoo is a business blog that inspires breakthrough by tomorrow’s leaders. We are a strategy consulting firm with a pulse on marketing, branding, and development.
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Southern Made Candles Raspberry Sangria 26-oz Apothecary Soy Candle $24.49 This 26-oz apothecary jar candle is made from 100-percent environmentally friendly pure soy wax and is scented with premium raspberry sangria fragrance with red dye. This candle is hand poured with love and care. |
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Southern Made Candles Vanilla 26-oz Apothecary Soy Candle $24.49 This 26-oz apothecary jar candle is made from 100-percent environmentally friendly pure soy wax and is scented with premium vanilla fragrance with ivory dye. This candle is hand poured with love and care. |
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Southern Made Candles Pumpkin Pie 26-oz Apothecary Soy Candle $24.49 This 26-oz apothecary jar candle is made from 100-percent environmentally friendly pure soy wax and is scented with premium pumpkin pie fragrance with orange dye. This candle is hand poured with love and care. |
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Southern Made Candles Banana Nut Bread 12-oz Soy Apothecary Candle $18.99 This 12-oz apothecary jar candle is made from 100-percent environmentally friendly pure soy wax and is scented with premium banana nut bread fragrance with brown dye. These votives are hand poured with love and care. |
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Southern Made Candles Apple Harvest 12-oz Soy Apothecary Candle $18.99 This 12-oz apothecary jar candle is made from 100-percent environmentally friendly pure soy wax and is scented with premium apple harvest fragrance with red dye. These votives are hand poured with love and care. |